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Business
Systems Audit

80/675

Points

Aaron’s Business Overview

This report evaluates key areas of your business systems to identify strengths and areas for improvement. Each section includes a score, key strengths, areas for improvement, and personalized recommendations.

Lead Generation

Score: Needs Improvement (40%)

✔ Strengths: Currently, there are no multiple lead sources, which simplifies focus.

✔ Opportunities for Improvement: Lack of tracking leads and their sources can hinder growth.

✔ Recommendations: Explore adding diverse lead sources and implement a system to track where leads are coming from.

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Lead Tracking

Score: Needs Improvement (40%)

✔ Strengths: None identified, as no tracking is currently in place.

✔ Opportunities for Improvement: No tracking of lead stages, follow-ups, or close rates.

✔ Recommendations: Establish a lead tracking system that automates monitoring of lead stages and follow-ups for better management.

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Sales

Score: Needs Improvement (40%)

✔ Strengths: Manual tracking indicates some level of engagement with sales data.

✔ Opportunities for Improvement: No tracking of objections, close rates, or sales reviews exists.

✔ Recommendations: Implement a sales tracking tool that can automate data collection and analysis for improved sales performance insights.

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Onboarding

Score: Needs Improvement (40%)

✔ Strengths: The onboarding process is linear, which can facilitate consistency.

✔ Opportunities for Improvement: Onboarding is not automated, leading to potential inefficiencies.

✔ Recommendations: Develop an automated onboarding process to streamline client integration and reduce time spent.

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Client Management

Score: Needs Improvement (40%)

✔ Strengths: Manual tracking allows for personalized client management.

✔ Opportunities for Improvement: Lack of an automated system makes client management cumbersome.

✔ Recommendations: Invest in a CRM that allows for automated tracking of client statuses and profiles to enhance efficiency.

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Check-ins

Score: Needs Improvement (40%)

✔ Strengths: Consistent weekly questions can ensure uniformity in check-ins.

✔ Opportunities for Improvement: Missed check-ins are manually tracked with no alerts for follow-ups.

✔ Recommendations: Implement an automated check-in system that alerts for missed check-ins and keeps track of responses.

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Testimonials & Referrals

Score: Needs Improvement (40%)

✔ Strengths: None identified, as there is currently no tracking of testimonials or referrals.

✔ Opportunities for Improvement: Lack of tracking for testimonials and referrals can limit growth opportunities.

✔ Recommendations: Establish a system to collect and track testimonials and referrals to leverage positive client feedback.

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Client Call Management

Score: Needs Improvement (40%)

✔ Strengths: Manual tracking shows a commitment to documenting client interactions.

✔ Opportunities for Improvement: Call notes are not automatically attached to client profiles.

✔ Recommendations: Use a call management system that integrates with your CRM to automate note-taking and attach them to client profiles.

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Offboarding

Score: Needs Improvement (40%)

✔ Strengths: A defined offboarding process exists, though it is manual.

✔ Opportunities for Improvement: No automated follow-up scheduling or offboarding system is in place.

✔ Recommendations: Create an automated offboarding process that includes follow-up scheduling to maintain client relationships.

**Financial Management 10**:

✔ Strengths: Manual tracking of payments indicates some level of financial awareness.

✔ Opportunities for Improvement: Absence of automated tracking for payments and average transaction amounts.

✔ Recommendations: Utilize a financial management tool that automates payment tracking and provides insights into client lifetime value.

**Overall Health of the Business 11**:

✔ Strongest Areas: Manual tracking shows some engagement and awareness in client management and financials.

✔ Weakest Areas: Lack of automation and structured systems in lead generation, sales, onboarding, and tracking processes.

✔ Next Steps: Prioritize implementing automated systems in key areas to enhance efficiency and data collection.

**Short term action steps 12**:

✔ Research and select a CRM that suits your needs.

✔ Begin tracking leads and sales data systematically.

✔ Automate the onboarding process as the first priority.

**Medium Term Action Steps 13**:

✔ Develop automated systems for check-ins and offboarding.

✔ Implement a client feedback system for testimonials and referrals.

✔ Review and analyze sales data regularly to identify improvement areas.

**Long Term Action Steps 14**:

✔ Continuously optimize lead generation strategies and sources.

✔ Regularly assess the effectiveness of automated systems and make adjustments as necessary.

✔ Aim to establish a robust referral program based on tracked testimonials and success stories.

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Finance Management

Score: Needs Improvement (40%)

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Overall Business System Health

Actionable Roadmap

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