Business
Systems Audit

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POINTS

Name's Business Overview

This report evaluates key areas of your business systems to identify strengths and areas for improvement. Each section includes a score, key strengths, areas for improvement, and personalized recommendations.

Lead Generation
Score:

Needs More Attention (40%

✅ Strengths: You have multiple lead sources in place and you are manually tracking them.

❌ Opportunities for Improvement: The manual tracking can be time-consuming and prone to error.

💡 Recommendations: You need to build a lead generation system that automatically tracks where your leads are coming from. This will help you gain insights into your most effective channels without the hassle of manual tracking.

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Lead Tracking
Score:

Needs More Attention (40%

✅ Strengths: You are tracking the stages and follow-ups for each lead manually, which shows diligence.

❌ Opportunities for Improvement: Manual tracking can lead to inconsistencies and missed opportunities.

💡 Recommendations: You need to build a lead tracking system that updates stages and follow-ups automatically. This will help you keep your leads organized and ensure no one falls through the cracks, eliminating the risk of losing potential clients.

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Sales
Score:

Needs More Attention (40%

✅ Strengths: You calculate your close rate and track sales manually, showing an understanding of your performance.

❌ Opportunities for Improvement: Lack of automated tracking can complicate your sales analysis.

💡 Recommendations: You need to build a sales tracking system that links your sales directly to lead sources. This will help you understand which channels are converting best, allowing you to focus your efforts effectively.

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Onboarding
Score:

Needs More Attention (40%

✅ Strengths: You have a staged onboarding process and it takes less than an hour to complete.

❌ Opportunities for Improvement: The process is manual and could be streamlined.

💡 Recommendations: You need to build an onboarding system that automates the setup of each onboarding step. This will help you save time and provide a consistent experience for every client, making onboarding feel seamless.

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Client Management
Score:

Needs More Attention (40%

✅ Strengths: You filter clients manually by status, stage, and compliance, which shows you’re attentive.

❌ Opportunities for Improvement: The manual process can be cumbersome and inefficient.

💡 Recommendations: You need to build a client management system that allows you to view all clients by various filters automatically. This will help you manage your relationships better and react swiftly to changes in client status.

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Check-ins
Score:

Needs More Attention (40%

✅ Strengths: You have a consistent check-in process, which is great for maintaining client engagement.

❌ Opportunities for Improvement: Manual tracking of check-ins can lead to missed opportunities to support clients.

💡 Recommendations: You need to build a check-in system that automatically tracks client responses and alerts you about missed check-ins. This will help you stay on top of client needs and improve retention rates.

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Client Call Management
Score:

Needs More Attention (40%

✅ Strengths: You review calls when necessary, indicating a commitment to improving your sales approach.

❌ Opportunities for Improvement: The lack of a structured system for tracking call notes can lead to missed insights.

💡 Recommendations: You need to build a call management system that automatically attaches notes to client profiles. This will help you keep track of important discussions and follow-ups without having to remember everything.

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Testimonials, Referrals & Reviews
Score:

Needs More Attention (40%

✅ Strengths: You manually track testimonials, which shows you value client feedback.

❌ Opportunities for Improvement: Manual collection can slow down the process of gaining social proof.

💡 Recommendations: You need to build a testimonials system that automatically collects and organizes client feedback. This will help you showcase your successes more effectively and save you time.

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Offboarding
Score:

Needs More Attention (40%

✅ Strengths: You have a manual offboarding process in place, which is essential for wrapping up client relationships.

❌ Opportunities for Improvement: The process could be more efficient with automation.

💡 Recommendations: You need to build an offboarding system that sets the next follow-up schedule automatically. This will help ensure a smooth transition and maintain connections with former clients.

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Financial Management
Score:

Needs More Attention (40%

✅ Strengths: You track payments and calculate average transaction amounts manually, showing you’re on top of your finances.

❌ Opportunities for Improvement: Manual tracking can lead to errors and inefficiencies.

💡 Recommendations: You need to build a financial management system that automatically attaches payments to client profiles and tracks their lifetime value. This will help you maintain an accurate financial overview without the risk of miscalculations.

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Overall Business System Health

Your business is functioning well in terms of lead generation, sales, and client management, but there are significant areas where automation could enhance efficiency and effectiveness. Currently, nearly all tracking is done manually, which is not sustainable as your client base grows. The strengths highlight your dedication and attentiveness to detail, especially in client follow-ups and sales tracking. However, the opportunities for improvement indicate a pressing need for an integrated system that can manage these tasks automatically.

The recommendations across all sections suggest that building systems for lead tracking, sales, onboarding, client management, check-ins, testimonials, call management, offboarding, and financial management will not only save you time but also improve your overall client experience. This strategic shift towards automation will free you up to focus on what you do best—coaching your clients.

Actionable Roadmap

Here's some actions you should take for your business to help it thrive over the next few months

✔ Start by creating a simple digital spreadsheet to consolidate lead sources and stages for immediate insight.

✔ Automate reminders for follow-ups and check-ins to enhance client engagement quickly.

✔ Develop a more robust client management system that includes automated tracking of important metrics like payments and testimonials.

✔ Begin integrating your onboarding steps into a digital format to streamline the process for new clients.

✔ Invest in a comprehensive CRM that links all aspects of your business—from lead generation to financial management—in one platform. This will not only enhance your operational efficiency but also improve client satisfaction and retention.

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